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Top SEO Trends for 2021

Featured Snippets Optimization
Featured snippets can get you to position 0 and already many SEO experts have been learning how best to use this new feature from Google. This trend is already driving more than 50 percent of the clicks and you would be crazy to ignore it.

Voice Search Optimization
The rise of virtual assistants has come with the rise of voice search. This is going to be a big trend in 2020 and it will affect SEO.

Local Search Optimization
According to research, 4 out of 5 searches are for services or products nearby and 50 percent of the searches will result in an action to either visit the physical location or make an order. In 2021 this is not likely to die out, it will instead become more popular.

BERT
In 2019, Google released the BERT update, and almost immediately there was a buzz about it with many SEO experts noting that it will change the SEO landscape. Google may have tried to downplay its implications, but no one is falling for that, BERT is big and it will indeed be a major trend in 2021.

Knowledge Graph Optimization
Information is one of the things that searchers are looking for. Google is aware of that and that is why we see the top 10 search results being pushed further down and getting replaced with what people want.